Understanding Your NEPA Marketplace Product URL #

Your product URL is the specific web address for each item you sell on NEPA Marketplace. It allows customers to directly access and purchase your products, making it essential for effective promotion.

Breaking Down the Product URL Structure #

Let’s dissect the structure of your product URL:

• https://nepamarket.place/shop/: This is the base address for all shops and products on NEPA Marketplace.
• toys-and-games/collectibles/: This portion represents the category or subcategory of your product. Note: This section will change based on the category you have selected for your product.
• YOUR-PRODUCT-NAME/: This is the unique identifier for your product, derived from the product name you entered when listing the item.

Example: If you’re selling a “Vintage Chess Set” in the “Collectibles” subcategory of “Toys and Games,” your product URL might look like this:

https://nepamarket.place/shop/toys-and-games/collectibles/vintage-chess-set/

Choosing Your Product Name and URL

When creating your product name, remember that it will directly influence your product URL. Here are some key guidelines:

• Allowed Characters:
  
  • Letters (a-z, A-Z)
  • Numbers (0-9)
  • Hyphens (-)
• Disallowed Characters:
  
  • Spaces
  • Special characters (e.g., !, @, #, $, %, etc.)
• Hyphens for Clarity: Use hyphens (-) to separate words in your product name, enhancing readability. For example, “Vintage-Chess-Set” is better than “VintageChessSet.”
• Descriptive and Concise: Aim for product names that are both descriptive and concise. This helps customers understand what you’re selling and keeps the URL manageable.
• Accuracy: Ensure the product name accurately reflects the item.

Sharing Your Product URL Effectively #

To maximize the impact of your product URLs on social media and other platforms:

• Direct Links: Always use the full product URL when sharing.
• Shortened Links: For lengthy URLs, use a link shortening service (like bit.ly or tinyurl.com) to make them more shareable.
• Compelling Descriptions: Accompany your product URLs with engaging descriptions that highlight the product’s features and benefits.
• High-Quality Images: Use high-resolution images or videos of your products to attract attention.
• Call to Action: Include a clear call to action, such as “Shop Now!” or “Learn More!”
• Targeted Sharing: Share your product URLs on platforms where your target audience is most active.

By understanding and strategically using your product URLs, you can effectively promote your products and drive sales on NEPA Marketplace.